This webinar took place on November 5, 2009
Changing the Channel: The Influence o
f Food Marketing on Childhood Obesity
Advertising influences the choices we make, but what do we do when advertising starts effecting our children's health? To prevent our children from being bombarded by unhealthy food marketing--whether it’s a television commercial, an internet advertisement, or food placement at the supermarket--we must ensure our children are exposed, and have access to, healthy eating options. This session will explore what groups are most heavily targeted by marketers and what public health advocates can do to take the remote out of the marketer's hands and ultimately change the channel.
Featured Speakers:
- Vivica Kraak, Nutrition and Physical Activity Advisor, Save the Children (powerpoint)
- Pamela Weddington, Vice President of Communications, MEE productions (powerpoint)
- Jennifer Harris, Director of Marketing Initiatives, Rudd Center for Food Policy and Obesity (powerpoint)
- Margo Wootan, Director for Nutrition Policy, Center for Science in the Public Interest (powerpoint)
- Mildred Thompson, Deputy Director, RWJF Center; and Director of the PolicyLink Center for Health and Place (moderator)
